Jobs to Be Done (JTBD) is a theory that helps to understand the reasons why someone hires a particular product. For example, why a customer would use design and visualisation technology instead of drawing their design out on paper. Our Head of UX & Design Tina takes a look at JTBD and how we're using it to influence our product at DigitalBridge.

In the latest blog from our User Experience team we're diving into how we conduct our research and testing, and looking specifically at the four main levers we use to acquire the information we need.

To provide the best and most streamlined renovation experience for your customers, we ensure every feature we design and build will add value through extensive user research & testing. By getting to know and understand our end user, your customers, on a personal level and utilising the latest technology we’re able to create tailor-made living spaces that work. Find out more in our latest blog from our Head of UX & Design Tina.

We’ve just completed a fantastic Growth Sprint workshop delivered by AJ & Smart and Form in Manchester at the imposing Gorton Monastery. In the space of two days, a team of senior leaders from our company have worked together to design 14 business growth experiments, prioritise them and define key actions to execute over the next few weeks. Not only that, but we’ve learnt how to effectively work as a team in a disciplined way to identify challenges and plan efficient ways to overcome them. Want to find out how? Read on… 👀

Our Head of Innovation Ash looks at the lessons to be learnt when entering into third-party software and licence agreements from the recent dispute between Unity & Improbable.

Aspect puts the power of guided design into your customers’ hands. Find out more in this short video.

We’re building a product that enhances your customer experience, including for those going down the ‘Do it yourself’ route. Find out more in our latest blog.

Help your customers create smartly designed, beautiful living spaces in seconds.

We’re guiding consumers from inspiration (and aspiration!), through design, visualisation and purchase. Here’s how we’re enhancing the customer experience every step of the way.

We want to kick-start more renovation projects and put the power of guided design into people’s hands. Find out more in our latest blog.